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ClariFi
Plan. Measure. Perform.

Financial intelligence for Kenyan MSMEs

Stop Guessing. Know the Next Move.

ClariFi connects your sales, expenses, M-Pesa, POS, stock and bank data, then turns them into one prioritized decision your business can act on each week.

Buy the 30-day packSee a Decision Card

Built for Kenyan MSME owners who want clarity on cash, margin, and the next move — with advisors as a secondary path.

Free tools available. No card required to start. Account features use secure cloud processing under our Privacy Policy.

Sample decision card

Conceptual illustration — not a verified customer outcome

This week
pricing

Raise your soda margin by 7% this week

Estimated monthly profit gain

KES 38,200

High confidence
Low risk

Electricity and supplier costs are eating your current margin.

Why this decision?
  • Soda margin dropped 4.2% month-on-month
  • Electricity bill up KES 8,400 vs last month
  • Supplier price increase on syrup not passed to shelf price

Recommended: Increase soda retail price by 7% or renegotiate syrup supplier terms.

Preview a full illustrative demo

M-Pesa & cash signalsKRA / eTIMS readinessVAT & evidence trailsDecision-ready books
Free tools availableNo card required to startSecure processing — see Privacy PolicyWhatsApp monitored Mon–Fri business hours

Revenue is up, but cash is missing.

Most MSME owners work harder every month but cannot explain where the money went.

Without clarity, you're losing money every week

  • Revenue is up but cash is tight.
  • Profit exists on paper but not in the bank.
  • You spot problems too late — and by then it has already cost you money.

With ClariFi, you know the next move

  • One weekly decision — not another dashboard to decode
  • Know the one number to hit each day
  • Get warned before cash runs short
  • Act on evidence, not gut feel

The operating loop

From data to decision — every week

ClariFi does not give you more numbers. It turns the numbers you already have into fewer, better decisions.

1

Purpose & permission

State the decision job and who may use the evidence.

2

Capture evidence

Sales, expenses, stock, M-Pesa, POS, and bank data with provenance.

3

Diagnose what matters

Health score, margin leakage, and cashflow risk — ranked by urgency.

4

Recommend next move

One weekly Decision Card with the highest-impact action first.

5

Act weekly

Pricing, inventory, collections, supplier terms — ready to execute.

6

Measure & learn

Track every decision and result. Confidence grows over time.

Decision surfaces

Run decisions across your business

ClariFi is MSME financial intelligence and decision support — not accounting software, not an ERP. Explore the surfaces that feed one weekly decision.

Industries

Kenya beachhead sectors

We lead with digitally active Kenyan MSMEs in three sectors — not every microbusiness or all markets at once.

How to start

Offer ladder

Discover free, then either the Gumroad Decision Pack (card) or Kenya Fix Sprint / Control (WhatsApp, KES). We never send you to an unconfigured checkout.

Stage 1

Free Diagnostic

Identify one material cash, margin, working-capital, or finance-readiness problem.

Free

Start free

Stage 2

Fix Sprint

Assisted 30-day engagement: baseline, four weekly decision cards, action tracking, closing memo.

Ksh 12,800

Learn more

Stage 3

Control

Weekly prioritized decision card, alerts, action tracking, monthly review, evidence history.

Ksh 8,500 / month

Learn more

Stage 4

Lender-Ready

Exportable evidence pack: readiness assessment, data-quality checklist, summaries, decision history.

Ksh 10,200

Learn more

Self-serve pack: 30-Day Decision Pack on Gumroad. Advisors and institutions: see Advisor Studio and Embedded Intelligence.

Stories & demonstrations

Illustrative and demonstration narratives from Kenyan MSME contexts. Not verified customer outcomes unless explicitly labelled.

View all case studies

Advisors and accountants

Secondary path: run client portfolios with consent-aware access. Owners remain the primary homepage audience.

For Advisors

Questions owners ask first

What is ClariFi?
ClariFi is an MSME financial-intelligence and decision-support platform. It connects sales, expenses, M-Pesa, POS, stock and bank data and turns them into prioritized business decisions.
Do I need a subscription to start?
No. The free Financial Decision Check and free tools are available without paying. Fix Sprint (Ksh 12,800 once), Control (Ksh 8,500 per month), and the Lender-Ready Pack (Ksh 10,200 once) are available when you need deeper support — request via WhatsApp or invoice. Advisor Studio and Embedded Intelligence remain price on request.
Is ClariFi only for Kenya?
ClariFi is built first for Kenyan MSMEs, including M-Pesa-aware cash realities. Advisors and institutional partners are secondary audiences.
Is the sample decision card a real customer result?
Homepage sample cards are conceptual illustrations of how ClariFi surfaces a prioritized action. They are not verified customer outcomes unless explicitly labeled as a verified case study.

Every week without a clear decision costs you money you can't see.

Get your first decision card.

Start free, request a Kenya Fix Sprint on WhatsApp (KES), or buy the USD 30-day Decision Pack on Gumroad — then run this week's card in ClariFi.

Free tools may run in your browser. Reports and account features use secure cloud processing under our Privacy Policy.